How it works
From idea to honest verdict, in four steps.
No research background required. Hypothis handles the method; you bring the idea and the respondents.
Describe your idea
Tell Hypothis what you're thinking about building, in your own words. No forms, no frameworks to learn first.
AI sharpens it into hypotheses
Your idea becomes 3–5 falsifiable assumptions across problem, willingness-to-pay, behavior, solution-fit, and market — each one specific enough to confirm or kill.
Run a research round
Hypothis builds the research instrument — screeners to keep the wrong respondents out, Mom-Test-disciplined questions, adaptive AI follow-ups — and you send it to real people.
Read your verdict
Each hypothesis is scored confirmed, weakened, or inconclusive from the responses you collected. They roll up into one honest read: Build it, Keep testing, Refine, or Weak demand.
Common questions
What is a hypothesis in Hypothis?
A falsifiable assumption about your idea, specific enough to confirm or kill. Hypothis turns your idea into 3–5 of them across problem, willingness-to-pay, behavior, solution-fit, and market.
Who answers the research questions?
Real people you recruit and send the study to. Hypothis builds the research instrument, but it never fabricates respondents or answers.
What does the AI do, and what do I do?
The AI sharpens your idea into hypotheses and builds the instrument — screeners that keep the wrong respondents out, Mom-Test-disciplined questions, and adaptive follow-ups. You bring the idea and the respondents.
How do I get from responses to a decision?
Each hypothesis is scored confirmed, weakened, or inconclusive from the responses you collected. Those roll up into one of four recommendations: Build it, Keep testing, Refine, or Weak demand.